Generation Z comprises people born after 1995. They grew along with the popularization of the internet and interact with the world by integrating all forms of available technology.
The diversity of available media, the speed in information traffic, the interactivity in the virtual environment and the daily use of these technological assets common today, influence the behavior of individuals of this generation, inspiring versatility, agility and curiosity.
They are also interested in diversity, participating in several groups at the same time, looking for connection points in different streams of thought and behavior, being inclusive in everything they do.
